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The Batavian: Two years of ownership

By Howard B. Owens

Billie and I wish to thank the Genesee County community for embracing us and embracing The Batavian.

It's been two years since we took over ownership of this news Web site. We've come a long way in two years and continue to love what we're doing and we love living in Genesee County.

Thank you to the readers and the businesses who support us.

For sake of comparison, when we took over, The Batavian had three sponsors. Today we have 96. In February 2009, the site was visited nearly 78,000 times and served 198,000 page views (at the time, both record numbers). In February 2011, we will have 260,000 visits and close to 470,000 page views.

And we continue to grow, and that's all thanks to you.

The Batavian is growing: Meet Brittany, Ethan and Nick

By Howard B. Owens

Today was a significant day in the growth of The Batavian -- our first two employees started work.

Granted, both are working on a limited part-time basis, but getting help for Billie and I will give us the latitude to continue growing the business. Over the past couple of months, it's been clear that there simply aren't enough hours in a week to get done all we need to get done, especially if we want to grow.

We've hired Brittany Baker and Ethan Thompson, two people with roots in Genesee County.

And I would be remiss if I didn't mention that Dan Crofts, Gretel Kauffman and Jim Nigro continue on as correspondents and we very much appreciate their ongoing contributions.

Brittany Baker, Staff Writer: I first met Brittany more than 18 months ago when she introduced herself outside a restaurant where she worked. She wanted to write for The Batavian. We brought her on as a correspondent and both Billie and I were impressed with her work ethic and commitment to journalism.

We were exceptionally sorry a couple of months later to see her depart to the Batavia Daily News as a full-time staff writer, but wished her well. In December, I learned Brittany's position at the Daily was eliminated and since I knew I would be creating at least one part-time position in 2011, I immediately contacted her. Billie and I are quite proud that Brittany agreed to rejoin us.

Brittany is 24, born and raised in Genesee County and holds a bachelor's degree in broadcasting from Brockport and an associate's degree from GCC in communications and media arts. Her interests include video games, painting, photography and, of course, writing and reading. She's previously worked for, besides the Daily News, Terry Hills, Hot Shots, Delavan's, Bob Evans and has done some modeling.

She currently resides in Batavia.

Initially, Brittany will work four days per month, with an emphasis on covering the Town of Batavia. We'll add more work days as our revenue grows.

Ethan Thompson, Advertising Support: Ethan is another person who approached me in the early days of The Batavian with an interest in working for us. You may recognize his name. He has covered some football for us and done a couple of other video projects.

Ethan impressed me early on with his ambition and hard work, and when he applied for our advertising support position, I knew I at least had to talk with him about the job. We're very happy he decided to join our staff.

Ethan, 16, lives with his parents in Oakfield and is home-schooled -- he graduates this year. He runs his own media company, Just Passing Thru Productions and works with Ride to Recovery. 

Besides strong video production skills, Ethan can build Web sites in Word Press, knows his way around PhotoShop and other computer programs we use on the advertising side of the business.

One of the tasks I've been having a hard time keeping up with recently is "Deal of the Day," so Ethan's initial duties will be handling all of those responsibilities -- working four mornings a week to post the deals and send out the gift certificates. This should improve the entire process.

Ethan will take on additional responsibilities over the course of the year, all aimed at helping us serve local businesses better and generate more revenue so we can better serve both readers and advertisers.

Photo: Photos in UMMC surgical wing

By Howard B. Owens

Regular readers of The Batavian might recognize a couple of the pictures hanging on the wall here. As part of the decor in UMMC's new surgical wing, the hospital purchased 15 of my photos. Seven pictures are hanging in the waiting room and a barn shot is hanging across from the elevators. I'm not sure where the remaining seven photos are, but they're around somewhere.

The server change

By Howard B. Owens

On Friday night we started the migration to a new host server for The Batavian. We thought it would be a one-night job.

Our new IT support guy -- Nick, of Batavia -- put the site in "read only mode" and began transferring the database to the new server.

But we've published so much content over the past two and a half years years that the transfer ended up stretching well into Saturday.

Around 7 a.m., today, everything seemed set to flip the switch on the domain name and start pointing traffic to the new location.

Then we had some technical bug.

Things have seemed to settle down, but it will take a couple of days to get everything back to normal. Primarily, search isn't working yet and in posts pictures may not be appearing yet.

If you're seeing this post, you are seeing the new server. Everything should be fine.

There's no effective way to communicate this to people not seeing this post, but I'll put it out there anyway. If you're not seeing the new site, try restarting your computer. If that doesn't work, your Internet Service Provider just hasn't caught up with the change yet.  That can take some service providers as much as 48 hours to catch up.

Why the move: We anticipate a performance improvement. I feel like I'm already seeing it, though the server is still working pretty hard indexing the database and such. 

The simplest way to explain why we anticipate an improvement: When you have a site on a server that shares the server with other Web sites (a common type of commercial hosting environment), there is software that acts like a traffic cop and says, "OK, it's your turn to get this site, now it's your turn to go here, and now it's your turn to get this one."

This should happen very fast but, after we hired Nick to take over IT duties, he discovered that the type of software our previous host used had been shown to perform about four times slower than other options, so we decided in order to improve performance, we should change hosts.

Like I said, I feel like I'm already seeing better initial load times, so here's to hoping all of the frustration of the past 24 hours or so have been worth the change for all of us.

The Batavian: Shop local first, support the businesses that make The Batavian possible

By Howard B. Owens

One of the objections I often hear to the need for us all to "shop local first" is that "big boxes create jobs, too."

That's true. They may not be good paying jobs, or may lack benefits and job security may be a fiction, but they are jobs.

They're not jobs as good as those that have been displaced by the big boxes, particularly the manufacturing jobs driven off shore by demands for ever cheaper products, but they are jobs.

But the most important counter argument to "they create jobs, too," is that shopping local creates more jobs.

I recently came across this 2008 study commissioned by a shop local group in Michigan that found if just 10 percent of the consumers in their county made buying local a priority, it would result in an estimated $140 million in new economic activity, 1,600 new jobs, and $50 million in new wages.

That's because when you support a locally owned business, more of your money is staying in the community rather than being shipped off to some corporate headquarters in another state.

In a recession, in a Western New York economy battered by manufacturing job losses and a mismanaged Albany, shouldn't we all be doing our best to support the local economy first? If can't depend on each other, who can we depend on? There's no quick-fix coming from Albany or Washington. It's up to us.

So, whenever possible (and I realize for a number of reasons, it isn't always possible), shop local first. The more you do, the more it helps.

And a majority of the local businesses that need your support are sponsors of The Batavian, so when you patronize the businesses below, you're doing two good deeds.

Thank you, the readers, and to the sponsors for helping to make 2010 a great year for Billie and I.

3 D Wine & Spirits
A.D. Call and Sons
Adam Miller Toy and Bicycle
Alberty Drug Store
Alex's Place
Alli's Cones and Dogs
Baker's Frontier Kitchens
Barrett's Batavia Marine and Sporting Supplies
Batavia Downs
Beds 'n' Bones Pet Lodge
Blue Pearl Yoga
Bontrager's Auction
Bontrager's Real Estate
Carlson's Studio
CASA
Cedar St. Sales and Rentals
Center Street Smokehouse
Christiano Cellular
Classic Home Improvements
Clor's Meat Market
Crazy Cheap Cars
D&R Depot Restaurant
The Daily Grind
Dan's Tire
Delavan's Restaurant and Tavern
Dupont TV
Empire Tractor
The Enchanted Florist
Fastec Automotive
Ferrellgas
Foxprowl Collectibles
Genesee County Emergency Services
Genesee Dental Group
Genesee Graphics
Gilmartin
Habitat for Humanity
Hair Studio 25
Hardcor Audio
H.E. Turner & Co.
Holy Family School
I.R. Systems
The Insurance Center
J. Leonard McAndrew
John's Service Station
Ken Barrett
KleenAll
Kraving's Kafe
Lamb Family Medicine
Larry's Steakhouse
Lathan Tree Service
Lawley Genesee
Lewis and Lewis
Licata Chiropractic
Main St. Pizza Company
The Mane Attraction
The Manor House
Margarita's 
Mark Lewis Agency
Matteo & Mullen, CPA
Matty's Pizzeria
Max Pies
Michael Tomaszewski
Millennium Computer
Mobile Dog Grooming
Mr. Wine & Liquor
Next Level Fitness
O'Lacy's Irish Pub
Oliver's Candies
Optique
Pauly's Pizza
Pellegrino Auto Sales
Pheasants on the Flats
Present Tense Books
Pudgie's Lawn and Garden Center
P.W. Minor
Red Osier
Roxy's Music
Russell Marchese, DDS
Scratch Bakery
Select Collision
Settler's
Sloat Tire
South Beach
South Main Country Store
Stafford Trading Post
Southside Deli
Spray In Insulation
Terry Hills
T.F. Brown's
Topline Shirt Company
Valle Jewelers
West Main Wine & Spirits
WNY Blacktop Sealers
WNY Fireplace Outlet
Yasses Snow Removal

National firefighters organization presents award to The Batavian

By Howard B. Owens

A story published by The Batavian in August 2009 received a second-place award from the International Association Firefighters in the organization's 2010 media awards.

The story, about the local firefighters' union annual MDA "Fill the Boot" campaign while ambulance layoffs loomed, was picked for nomination by City Fighterfighter Bob Fix and other members of the department.

The award category was for news stories on the Web. First place went to 1strespondernews.com.

A total of 245 entries from throughout the United States and Canada were judged in the competition.

Along with the recognition, the IAFF presented The Batavian with a $250 check.

Photo: 400 Towers residents

By Howard B. Owens

This fine group of people are residents at 400 Towers. They came out today for a little lunchtime talk about The Batavian. They asked a few questions and talked about how they get their news. Bea McManis, in the back row with The Batavian sweatshirt on, organized the event and said very nice things about the site, its news and its readers.

High School Football Picture Sale - 75 percent off suggested retail price

By Howard B. Owens

Reminder -- just in time to order Christmas presents, The Batavian is offering deep discounts all of the photos we published from our 2010 high school football coverage -- in most cases our sale price is 75 percent off suggested retail price.

To browse the game coverage albums and order photos, click here.

Football picture sale

By Howard B. Owens

We've reduced the prices on the pictures from our 2010 high school football coverage.

For the month of November, football prints can be purchased for as much as 75 percent off the suggested retail price.

Click Here to view the galleries.

You can now buy photos from The Batavian

By Howard B. Owens

Some months ago, people started asking me about buying photos on The Batavian, and the number of requests have even increased in the past few weeks.

Awhile back, I got in contact with a company I've worked with before in previous jobs -- it provides a service to newspaper websites allowing readers to buy photos that the newspaper publishes.

It's taken me a lot longer to get things set up than I anticipated, but we are now, finally, able to sell pictures that we publish.

I've already set up galleries of several things we've covered in the past few months, such as Notre Dame's sectional playoff game against Dundee, Town of Batavia Fire Department's Harley Raffle and the Alexander Parade.

There's also a section for barn photos and another of Genesee County shots.

Most of the photo requests, though, have come from parents and grandparents wanting prints of their kids involved in sports. All of the sports photos that are available can be found here

All of the galleries can be found here.

Of course, as we cover more events, we'll make more pictures available.

It's gratifying that so many people enjoy the pictures we publish. I hope this new reader service will be of value to the community.

Supporting the sponsors who support The Batavian

By Howard B. Owens

When we were first launching The Batavian one of the ways we tried to get the word out about the new site was to take out ads in the Genesee County PennySaver.

The first time I met somebody who said, "Oh, yeah, I read about you in the paper."

I was like, "What?"  I knew the Batavia Daily News hadn't published anything about The Batavian.

It took three or four times of people telling me that they had read about The Batavian in "the paper" that what they meant was the PennySaver.

It's a common problem that broadcasters have long complained about -- exclusive ad campaign gets credited by viewers and listeners to "the paper."

Often when I'm out taking pictures, people who know very well who I am and all about The Batavian will tell their friends, "oh, your picture is going to be in the paper."

My general response is, "No, even better, The Batavian."

Once or twice a week I get phone calls from people who think they're calling the Batavia Daily News. During the Wendt trial somebody told me they recently had an argument with a neighbor who insisted that the Daily owns The Batavian. (For those who don't know, that's not true -- Billie and I own The Batavian and we have no affiliation whatsoever with the Daily News.)

The point of all this is, I know The Batavian's advertising is very effective. I hear from readers all the time about how much they like our ad layout and that they do support our advertisers. Further, from what I've been told, Wine Walk ticket sales skyrocketed as soon as the BID's ad went up on the site. And one advertiser told me recently that he got more calls in two weeks than he did in the previous years of advertising in print.

Billie and I appreciate your support of The Batavian but it's important to remember that, when you take advantage of the services of our sponsors, you tell them you saw their ad on "The Batavian."

And here's our thanks to our sponsors -- the list of the local businesses and organizations you should join us in supporting:

3 D Wine & Spirits
Adam Miller Toy and Bicycle
Alberty Drug Store
Alex's Place
Anglican Community Church
Baker's Frontier Kitchens
Barrett's Batavia Marine and Sporting Supplies
Beds 'n' Bones Pet Lodge
Beverly's Flowers
Blue Pearl Yoga
Bontrager's Auction
Bontrager's Real Estate
Carlson's Studio
CASA
Cedar St. Sales and Rentals
Center Street Smokehouse
Charles Men's Shop
Christiano Cellular
Classic Home Improvements
Crazy Cheap Cars
The Daily Grind
D&R Depot Restaurant
Delavan's Restaurant and Tavern
Empire Tractor
The Enchanted Florist
Fastec Automotive
Foxprowl Collectibles
Genesee Dental Group
Genesee Graphics
Gilmartin
Hair Studio 25
H.E. Turner & Co.
I.R. Systems
The Insurance Center
Jason the Juggler
J. Leonard McAndrew
John's Service Station
Ken Barrett
KleenAll
Kraving's Kafe
Lamb Family Medicine
Larry's Steakhouse
Lawley Genesee
Lawrence Sealers
Lewis and Lewis
Main St. Pizza Company
Making Memories of Travel
The Mane Attraction
Margarita's 
Mark Lewis Agency
Matteo & Mullen, CPA
Matty's Pizzeria
Max Pies
Michael Tomaszewski
Mobile Dog Grooming
Movies in Motion
Mr. Wine & Liquor
Next Level Fitness
O'Lacy's Irish Pub
Oliver's Candies
Optique
Pauly's Pizza
Pellegrino Auto Sales
Pheasants on the Flats
Photos by Roth
Present Tense Books
Pudgie's Lawn and Garden Center
P.W. Minor
Red Osier
Select Collision
Settler's
Sloat Tire
South Beach
South Main Country Store
St. Joseph's School
St. Paul's School
Stafford Trading Post
Southside Deli
Tender Loving Family Care
Terry Hills
T.F. Brown's
Topline Shirt Company
Valle Jewelers
West Main Wine & Spirits
WNY Blacktop Sealers
WNY Fireplace Outlet

Off to Chicago

By Howard B. Owens

I will be leaving shortly for Buffalo to catch a plane to Chicago. I'm attending a conference called "Block by Block: Community News Summit 2010."

The one-day event is perhaps the first time all of the publishers of the top local online-only news sites in the U.S. have gathered in one location. In all, about 40 independent publishers will be attending, plus some editors from larger companies.

I'll be leading one session on advertising sales.

In the meantime, Tim Walton is helping with Ron Wendt trial coverage and Ethan Thompson will cover Attica at Pembroke football for us on Friday night. Of course, Billie will be around to monitor the scanner and handle anything breaking that comes up, and WBTA is available to pitch in as needed, as well -- so there should still be news coverage while I'm gone.

Not to mention, of course, I'll have my laptop with me and stay on top of things as much as possible.

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