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Registration now under way for 5K Special Olympics benefit which visits Darien Lake in June

By Billie Owens

Press release:

"Color Me Rad" -- a nationally recognized human tie-dye spectacle and 5k run/walk -- is making Darien Lake one of its 64 tour stops this year on June 22. During the charity event, which will benefit the Special Olympics of New York, racers will dress all in white and run through the scenic grounds at Darien Lake while a "Color Bomb Squad" takes aim at runners’ shirts, faces, and hair with a rainbow array of colors.

Registration for the run/walk began on Friday at:

http://www.colormerad.com/races/buffalo.html

More than 5,000 lbs. of FDA-approved, colored cornstarch will be used during the event.  In addition to “Color Bomb Squad” volunteers spread along the 3.1-mile course, walkers and runners will also be able to toss their own bags of color into the air, creating an unforgettable display of color.

“We strive to partner with organizations and families to create special moments that their kids will share with their kids. There’s no doubt that this is going to be a colorful memory worth sharing,” said Bob Montgomery, vice president and general manager of Darien Lake.

Families and participants of all ages are encouraged to take advantage of the numerous race weekend activities, including a Friday evening all-you-can-eat pasta dinner with live entertainment for those staying the night, and Saturday post-race festivities in the amusement park. Accommodations packages are available for registered participants at www.darienlake.com.

"Special Olympics New York is delighted to be the beneficiary of, and to partner with Darien Lake and Color Me Rad 5K for this tremendously fun event in June,” said Special Olympics of New York president and CEO Neal Johnson.

"Color Me Rad 5K is an energetic event for all, where the volunteers have just as much fun as the participants. Whether you register to run or volunteer for the race, you'll be helping Darien Lake and Color Me Rad 5K support more than 56,000 Special Olympics athletes across the state."

UPDATE: Our thanks to reader Thomas Taylor who left the correct link to register for the event in the comments section. The old link was replaced with the new, correct link in this story.

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