Chamber Awards: Director and staff have brought history to life at HLOM
NOTE: This week, The Batavian is highlighting the annual Chamber of Commerce Award winners with a story daily through Friday. The awards dinner is Saturday evening at Batavia Downs.
Perhaps an 11-year-old Ryan Duffy could have predicted that he’d be championing the preservation of valuable artifacts and would be involved somehow in the back stories of how historical exhibits and programs came to be presented to the public.
“I always leaned toward that, and then we went to Gettysburg that cemented it. I saw the park rangers giving tours. The seed was there that made it a reality; it wasn’t just about learning the facts; it was something you could actually do. I’ve been directing myself toward that from then on,” Duffy said.
Chosen in 2017 as executive director of Holland Land Office Museum, Duffy has now been named on behalf of the museum for the Chamber of Commerce Special Recognition of the Year Award. He shared the credit with Curator Tyler Angora, who has zealously bitten off the entire museum collection to sort through and organize for a multitude of exhibits now and into the future.
Duffy’s folks are well aware of his own enthusiasm for the job, and they have visited the site at 131 West Main St., Batavia “many times,” he said. They are the ones that got the ball rolling by taking him on that family trip to Pennsylvania to the famous Gettysburg National Battlefield and National Military Park, with a museum and visitor center, Civil War artifacts and a memorial to mark the site of Abraham Lincoln’s 1863 address.
It was only 21 years later when the Holland Office Museum was established; it celebrates a 130-year birthday this year. Back when Duffy was hired, the museum had come to a standstill, which meant handing him the keys to drive it wherever he could imagine.
“It was kind of a blank slate. We were starting from scratch, putting new energy and new programs into it,” he said. “It was waiting for a new perspective. One of the first things I tried differently was a regular guest speaker series and trivia nights. It took a little time to build an audience up.”
Other programs were Java Joe, concerts, Murder Mystery Dinner Theater, and taking the show on the road, so to speak, as Duffy and some board members have visited groups upon request to share what’s happening at the museum and talk about local history.
Did everything take off immediately? It did take a while to “get our name out there,” he said, and build up a customer base. But then that base began to spread out to Rochester, Buffalo, and even farther out to Syracuse.
“It was about growing that. People have responded … our audience more than doubled, our overall visitor ship attendance and programming,” he said. “We added about 100 members as well. All of that has kept progressing in the right direction.”
An award nomination stated that the museum’s importance goes well beyond being “just a museum,” and in recent years, it has grown into a full-fledged community center, given all of the activities taking place there.
“This year, Director Ryan Duffy and Curator Tyler Angora have been busy updating the exhibits to breathe even more life into the displays inside the museum. Tyler has brought his youthful energy to bring to life the lives of our predecessors, particularly in the ways they dressed,” volunteer Richard Beatty said, adding that Duffy has extended the museum’s reach by writing columns, producing videos and going into the community with his and volunteers’ presentations.
Duffy did also attempt to reel the antique show back into the fold, holding it at Batavia Downs, however, that darned COVID struck again, ruining yet another event, and “it fizzled out.” Duffy picked his battles and let that one go. “A lot is trial and error,” he said.
Meanwhile, though, he said he feels that the reputation of the museum “has come a long way” as an asset to the community since he took the lead.
“And how people perceive us. Many more people notice us and take notice of us,” he said. “As a director, I’ve taken ownership … I’ve been the frontman; it’s my responsibility to make that happen. I’m very proud to make that happen and where we’re going to go. I’m hoping to continue a lot of progress of … the collection area, grow our outreach and membership. And grow into a wider area and become more of an attraction. Our base is here in Genesee County, but the Holland Land Purchase is all of Western New York.”
That means he’s eyeing from Rochester to Buffalo and down to the southern tier.
“We're definitely seeing an uptick from people coming from areas outside Genesee County, and just our engagement, even if they're not visitors, but looking for research or wanting us to come and talk to them,” Duffy said. “And we get those kinds of calls from as far away as Syracuse, so we are getting our name out there. And that's what we want: the more people who know about us, the more people that will make the trip.”
Angora is planning to complete his master’s degree in history at Brockport State College in spring 2025, and has been full steam ahead since taking on the role of curator in 2023. The museum’s collection hadn’t been a priority up to that point, he said, so he “really took the reins” by organizing the upstairs area and unearthing buried treasures that had been there all along.
“There’s a clothing collection, Emory Upton items that were donated by his nieces, it keeps growing every day. We added 1,000 objects,” he said. “For the eclipse exhibit, 98 Years Since the Sun Went Out, people are seeing new parts they’ve never seen before.”
A grant has made it possible to digitize the entire 20,000-piece collection so that anyone will be able to view it online. That’s exciting, Angora said, because “it will allow accessibility” to any person with an interest or a research project to go to the museum’s website and view those artifacts for the first time. That should be a reality by the end of summer.
Also, later this year, Angora is hoping to do his long-awaited tours of the entire collection upstairs — a “behind the scenes” sort of take — that he’s been grooming ever since he began.
“It’s been exciting. It's been challenging. It's been everything encompassed in one kind of jar,” Angora said. “But overall, it's been an amazing experience to work with a collection that has so much history and a city and a county that has so much history tied to it that a lot of people don't know about. So being a part of getting people to know that history has been something quite fantastic.”
The work will never end, he said, but that’s a good thing. There are programs to come for the next several months.
Along with those coming months is an eventual expansion of the building on the west end toward the parking lot. A museum study made several suggestions to improve and preserve the old site, one being to add some much-needed space for a gift shop and to extend an exhibit room, Duffy said.
In a nutshell, it’s about “looking good and being sound,” he said.
“Our expansion is looking at accessibility, breathing room, able to show off what we’ve got here for a better visitor experience,” Duffy said. “The county is dedicating funds to deal with the building, and we’re excited and very appreciative of that.
“Well, we're very honored to be recognized by the chamber. It is always a good feeling when people take notice of what you're doing. And especially see it as a positive aspect in the community. We always felt like we were a hidden gem, and it's nice to know that we're not quite as hidden anymore. And that the community appreciates what we do, because it's our first goal is to tell the history of our community,” Duffy said. “Tyler's got a long list planned out for the next few years too, I think, that will be very exciting for everyone. We're growing our partnerships and, with that, trying to create new programming or expand the programming that we currently have.
“And just to be more exciting,” he said. “We’re really working towards making this place, creating a more vibrant atmosphere, a more welcoming atmosphere, that people will want to be here and be a part of what we're doing because we feel that we're on the way to some really big and important things.”
The 52nd annual Genesee County Chamber Awards ceremony will be at 5 p.m. March 2 at Batavia Downs Gaming, 8315 Park Road, Batavia.
Photos by Howard Owens