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Coach's Corner: winning workforce culture is reaching big goals

By Chris Suozzi
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Chris Suozzi 

Sustained success for any team comes from a culture of buy-in and commitment from executives, personnel, staff, and players. When values, visions, and goals align internally, performance on the field improves to create a winning culture.

We witnessed this buy-in from the Buffalo Bills when general manager Brandon Beane and head coach Sean McDermott stepped in and completely shifted the Bills from an organization comfortable with losing into a franchise that continues to produce winning records, all-pros, and productive draft classes.

My goal is to rally our families, schools, businesses, and workforce communities in order for us to create a better future for our youth.

Our workforce advocates have created a culture that is leading our local students to careers that will set them up for lifetime success. We are adding another piece of the puzzle to create the community buy-in we aim for.

With the official announcement of ACT Work Ready Communities coming to Genesee County, we are deploying another resource to connect our students to local in-demand careers. 

ACT Work Ready Communities provides the tools to connect our graduates to the in-demand career opportunities available in their backyards, aligning the region’s economic development needs with the skills required to create an economic blueprint that benefits our local businesses and our communities.

I’m excited that many of our schools are engaging to have select groups of students complete the ACT WorkKey Assessments in 2025. These students will graduate into a winning culture our businesses are already growing.

To be designated a Work Ready Community requires participation from our local workforce and businesses. Once registered, there will be access to search and vet job requirements and skills sought by local businesses, allowing them to efficiently recruit from a pool of qualified candidates.

We only need three more companies to sign up to reach our goal of 92 supporting businesses and 11 more will get Genesee County to 100 certified businesses!

The list of certified businesses ranges from companies in manufacturing, food processing, healthcare, education, professional services, hospitality, and more.

Like Sean McDermott and Brandon Beane, our winning culture doesn’t stop with one goal achieved. In order for us to receive certified work ready status we will need the participation of our local workforce candidates; there are no limitations on who can sign up for the National Career Readiness Certificate (NCRC) administered by ACT.

Students, incumbent workers, and job seekers can complete the NCRC which features criteria in applied math, graphic literacy, and workplace documents.

Once completed, prospective job candidates will be recommended and matched with companies that align with their skills based on NCRC results.

Companies looking to relocate or expand value this accreditation and provide them with workforce information and data, bringing more jobs to Genesee County.

I am pleased by the progress we’ve had in working with school representatives, workforce institutions, and other stakeholders to recruit workforce candidates and local companies to be a part of the workforce development ecosystem that will allow our community to continue its sustained success.

To learn more or sign up for a National Career Readiness Certificate contact me at 585-343-4866 or csuozzi@gcedc.com.

Chris Suozzi is the Executive Vice President, Business & Workforce Development of the Genesee County Economic Development Center

Genesee County launches work ready communities to connect local talent with career opportunities

By Chris Suozzi

As a coach, there’s nothing more inspiring than seeing a player emerge and outperform their expectations.

Training camps are underway, and teams like the Bills are seeing it in action. The next Matt Milano, Stevie Johnson, or Christian Benford is out there. The next unexpected leader just needs to prove they’re ready.

That’s the reality of sports and work. You need to show you’re ready before you get these opportunities. And I’m pleased that Genesee County, and our emerging workforce, can do the same as we prepare to launch a local Work Ready Communities initiative. 

How?

By proving what we know is true about Genesee County. 

That our students are engaged in work-ready technical training and have skills worth rewarding. 

Our manufacturers, businesses, and employers understand talent and how to grow a new hire into a leader.

My major goal is to show that our families, schools, and communities are united in a better future for our kids. Having a venue to hold it - for both our youth and companies looking for the ideal place to locate - is now at hand.

ACT Work Ready Communities provides the tools that will connect our graduates to the in-demand career opportunities available in their backyards, aligning the region’s economic development needs with the skills required to create an economic blueprint that benefits our local businesses and in turn our communities.

In order for our community to be designated a Work Ready Community, we will need participation from our local workforce and businesses. Once registered, you will have access to search and vet job requirements and skills sought by local businesses, allowing them to efficiently recruit from a pool of qualified candidates.

Think of this process as the free agent pool or transfer portal – students trying to find their next best opportunity, including higher pay as well as detailing the skill levels that have been attained.

To initiate the process, students, incumbent workers, and job seekers will have the option to complete assessments for criteria in applied math, graphic literacy, and workplace communications. The scores earned range from bronze to platinum and can be highlighted on transcripts, resumes, and other applications.

We want good-paying careers for everyone in our community and this certification program enables us to introduce students and residents to see how it can help them take charge of their career decisions.

As we grow our community there will be more opportunities to not only attract new businesses but hopefully to help existing businesses expand. Site selectors for major projects recognize this certification and provide them with the information and data, bringing more jobs to Genesee County.

I am working with school representatives, workforce institutions, and other stakeholders to boost our talent pool, linking our students to high-quality job opportunities that enable them to thrive in our local community.

To learn more or sign up for a National Career Readiness Certificate contact me at 585-343-4866 or csuozzi@gcedc.com.

Batavia Community Schools initiative is on a mission to meet needs of students, parents beyond the classroom

By Mike Pettinella

Acknowledging that she is at the starting line, longtime Batavia City Schools administrator Julia Rogers says she has great expectations for the district’s new Batavia Community Schools program.

“I think the biggest thing is that we want to get our outreach in many different areas,” said Rogers, a Batavia native. “Batavia Community Schools wants to be everywhere and anywhere so that people know that we’re here to support the community – even during the summer when we’re based at Robert Morris (building on Union Street).

Rogers was speaking during an interagency informational event in conjunction with Genesee/Orleans Council on Alcoholism and Substance Abuse last week at The Recovery Station on Clinton Street Road.

She said the goal of Batavia Community Schools is to inspire student success in many different ways, exploring opportunities and activities beyond the classroom.

“We find that in order to encourage success in the classroom, you also have to support the families. And by supporting the families, we’re looking at all aspects – from integrated student supports, mental health, dental, medical, healthy lifestyles and also jobs,” she said.

The program’s framework is adaptable to communities of all sizes, she said, mentioning that Wayne County has launched one for its school district.

“For Batavia, it really works with our demographics,” she said. “We have all different needs in our community. We’re going to be working with elders and working with the young. Really, this goes beyond the academics of school.”

Rogers said that as someone who grew up in Batavia, she understands the community and most of its needs, but admitted “that I’m learning through this position that there are needs that I wasn’t aware of.”

“The initiative is going to continue to grow as we have evening and weekend programming lined up. We’re building this and we’re open to ideas from residents to help us move forward,” she said.

Several agencies participated in the event, including Richmond Memorial Library, Hillside Children’s Center, ACT, Blue Cross/Blue Shield, Young Life and, of course, GCASA.

Sherri Bensley, assistant director of Prevention at GCASA, said she set up a “Hidden Mischief” test for parents – a mock teen bedroom that was “planted” with numerous illegal drugs (facsimiles), drug paraphernalia and drug references.

The object was to see how many of these things parents could find in the three to five minutes they were given to search the bedroom.

“Once they do that, we do a presentation and show them different things that kids have hidden, such as a stash can or drug references that parents don’t know about,” Bensley said. “It has been a program that we have taken throughout Genesee and Orleans counties -- to schools, open houses and those type of things. It’s really a popular program right now that is providing valuable education to parents about the drug culture.”

Photo at top: Julia Rogers, center, Batavia Community Schools coordinator, greets Erin Mattison, left, and Halee Potter, educators with ACT, a Community Action of Orleans and Genesee program that offers a curriculum geared to helping those from the ages of 11 to 21 make responsible choices when it comes to sexual health.

Photo at bottom: Carla Laird, front, and Melissa Vinyard search for drugs and drug-related items during a "Hidden Mischief" exercise offered by GCASA at the recent informational fair at The Recovery Station.

Disclosure: Mike Pettinella is the media specialist for GCASA.

'Pay Attention': The opioid addiction epidemic is right here, right now

By Billie Owens

Photo by Steve Ognibene of resident DEA agent-in-charge John Flickinger. 

Morgan Brittany Axe came from a good family with friends and relatives who loved her. She played volleyball and became a cheerleader. She had relatives here who attended Batavia High School. She traveled the same streets we travel.

"She looked like you," her mother, Deanna Axe, told the crowd gathered Monday afternoon in the BHS auditorium. "She is you."

But Morgan died in December at age 24 from an overdose after losing a four-year battle to overcome heroin addiction. She was pregnant with Deanna Axe's grandson, Isaiah Douglas Lee Mathis, at the time of her death and the unborn baby died, too.

The heart-wrenching story was shared with students and about 100 community members at a forum called "Pay Attention: Addressing Prescription Drug Abuse and Heroin Addiction in Our Community."

Morgan's downward spiral was triggered when a young man she loved committed suicide while talking on the phone with her. She was devastated by the loss and a doctor prescribed Xanax. Later someone suggested "Try this, you'll feel better. And she did."

But in that one moment, everything changed. The pain was gone but only fleetingly. Then came the numbness, sadness, isolation, truancy, poor grades, joylessness, more drugs.

"The first time you choose, the second time the disease chooses you," Deanna said. "And the disease takes over. You can't get back no matter how hard you try."

Jail. Institutions. Death.

"Deal with life on life's terms. ... There's no situation in your life that can be overcome by taking drugs," Deanna said. "When you wake up tomorrow after the drugs have worn off, you have the same problems."

The Rachel Platten song "Stand By You" provided the soundtrack to a brief video showing highlights from Morgan's life. The cute little girl. The young adolescent cuddling the chocolate-colored puppy. The happy-go-lucky teen taking candid selfies with friends. The beautiful young woman with long dark hair and a winning smile. 

"(Addiction) will knock you to your knees. ... Please don't take this path," Deanna said. "It will lead to disaster."

In addition to the first-hand account about the Axe family, the forum featured an overview by William J. Hochul Jr., U.S. Attorney for the Western District of New York (spanning 17 counties), and input from law enforcement personnel from Batavia PD, Le Roy PD, and the federal Drug Enforcement Agency. It was sponsored by a coalition of community volunteers known as Act Genesee, which promotes "healthy and safe choices through education and action." Representatives from the county, the Prevention Resource Center, State Police, GCASA, Batavia Urgent Care and others on the front lines of the opioid-addiction epidemic were also there.

Hochul said the United States has 4 percent of the world's population, but consumes 99.9 percent of the planet's hydrocodone. (A semi-synthetic opioid synthesized from codeine.)

"Either we have more people in pain here than the rest of the nations put together," Hochul said, "or something went wrong..."

Whether addiction starts with prescribed pain meds that become indispensable, pilfering pills a family member or friend's medicine cabinet, smoking marijuana laced with heroin, experimenting with synthetic opioids, or snorting or shooting heroin outright, the ultimate effect on the body and brain chemistry is the same, Hochul said. The road to addiction is typically sure and swift. It's also multifaceted and complex so a conversation about addiction to prescription painkillers needs to include the once-taboo topic of heroin.

The tragic irony is that once someone experiences that first high, they spend the rest of their days trying in vain to recapture the euphoria. If they can't get the prescription they want for pain meds or can't afford to pay $50 for a pill on the black market, they go for the cheaper stuff, and that's how heroin and synthetic opioids have come to grip so many.

(A PBS Frontline documentary which premiered Friday called "Chasing Heroin" artfully delves into the gritty reality of the national crisis. (Search Google and view online free.) Not to be confused with the 2010 documentary about an addict's world called "Chasing the Dragon," which was highly recommended by yesterday's panel.)

"This isn't the usual anti-drug message," resident DEA agent-in-charge John Flickinger said. "We're here because people are dying. This is different. It's mentally and physically addicting. After one hit, you are 'chasing the dragon.' People feel addicted for life. ... This truly is a drug that if you try it once, it may be the only thing you ever do. ... This is not something you want to experiment with -- it's too addictive."

Drug traffickers know this and they'll do anything to make a buck and get a customer for life, Flickinger said.

They often cut their product with "China white," a synthetic heroin called fentanyl, which comes from China and is very inexpensive but is 20 to 30 times more powerful than plant-based heroin. By cutting this into their product, they can stretch their resources and make more money. It just takes three or four grains (think as in grains of salt) in a dose or "fix" of heroin to amp up the high. But the traffickers plop it all in a household blender and mix it up, get the stuff packaged and out the door. They don't really know, or care, if there are three grains of fentanyl per dose or 23. It's all about the money, Flickinger said. 

This is NOT a just a teen problem. It's way too big. The number of people killed every year from heroin and prescription drug overdoses exceeds those killed from violent crime, including gang-related deaths, and car wrecks combined.

In Erie County in 2015, more than 250 deaths are attributed to opioid overdose, Hochul said, noting that during the same year there were 40 homicides.

In addition, 650 people in Buffalo were categorized as "Narcan saves," said Act Genesee President Anita Strollo, meaning they would likely have died if not for law enforcement or medical technicians dosing them with the anti-opioid nasal spray Narcan, thereby reversing the effect of drugs in the users' system and keeping them alive.

In other words, the grim statistics would be greatly multiplied. But even the use of Narcan has become problematic, according to Le Roy Det. John Condidorio, who said the dope out there is so powerful nowadays instead of the one or two doses of Narcan that used to work, now three or four doses are required to pull someone back from the brink of death. 

Sometimes the same people get a second chance more than once.

Condidorio said he's sick of being at the scene of a 14-year-old who overdosed, or a 16-year-old.

A women in the audience said during a Q&A session afterward that her child is struggling with heroin addiction. Her family is hurting, fearful, ashamed.

"It's the hardest thing I've ever had to do," she said about parenting an addict. 

But she praised the addiction-treatment drug Vivitrol (naltrexone), which costs $1,800 for a month's supply, for bringing hope their way. For the past two years, it has been working.

It was also working for Morgan Axe. She was doing great taking Vivitrol and getting a handle on her life. But after she became pregnant at some point she decided to stop taking her medication out of concern for her unborn child. Then came the second most fateful decision she would ever make: to use once more; to get high just one more time.

She found her connection on Facebook and didn't have to drive to some dark alley in a big city; the goods were delivered right to her door. She used again, and died.

"Don't let this be your story," Deanna said. "Choose life. Choose reality. Okay?"

Panelists urged parents to keep tabs on their children's use of technology.

"If you aren't on your kids' social media and monitoring their cell phone calls every day, you're missing out on where they spend 90 percent of their time," Hochul told the audience.

He gave an example of a teenage girl who, along with friends, found ways online to "reverse engineer" so-called tamper-proof pills so they could get high. Hochul said if they had scanned the teens' browser history, they would've seen what they were up to.

Parents were also encouraged to read:

  • "The Secret Life of Teens: Young People Speak Out About Their Lives" [Gayatri Patnaik, Michelle T. Shinseki]
  • "The Secret Lives of Teen Girls: What Your Mother Wouldn't Talk About But Your Daughter Needs to Know" [Evelyn Resh, MPH CNM]

For family members or friends struggling with an addict, a new adult Nar-Anon group meets on Monday nights at 6:30 at Horizon Health Care -- Batavia Recovery Center, 314 Ellicott St., Batavia. March 7 will be the third meeting.

Addicts are welcome to attend the Narcotics Anonymous meetings three times a week at The Salvation Army, 529 E. Main St., Batavia. They are at 6:30 p.m. on Tuesdays; 7:30 p.m. on Thursdays; and 7 p.m. on Fridays.

"You are not alone," Deanna told the audience. "If you want help, there is help for you."

Community Report Cards released: Genesee is a regional leader in tourism, but more kids live in poverty

By Billie Owens

Press release:

In March, ACT Rochester released its 2012 Community Report Card, which showed how well the seven-county region compares to New York State in education, health, housing and nine other areas.

Today, ACT Rochester released individual report cards for Genesee, Livingston, Monroe, Ontario, Orleans, Wayne and Wyoming counties. These County Report Cards indicate how each county is faring in the same 12 topic areas compared to the state and the extent of long-term progress each has made since 2000.

“We got a clear message from the more than 225 people who attended our Community Report Card event that while the regional report was eye-opening, more county-specific information was needed to drive action,” says Ann M. Johnson, ACT Rochester program director.

The County Report Cards aggregate data from more than 100 community indicators at www.ACTRochester.org <http://www.ACTRochester.org> and use symbols, colors and arrows to provide a quick, at-a-glance overview of the well-being of each of our seven counties. This data cover the topics of Arts, Culture and Leisure, Children and Youth, Community Engagement, Economy, Education, Environment, Financial Self-Sufficiency, Health, Housing, Public Safety, Technology, and Transportation.

Genesee County has relatively low crime, affordable housing and it is a regional leader in tourism. Young people are doing well on several measures: pre-kindergarten participation has increased, graduation rates are high, cases of Persons In Need of Supervision (PINS) are down, and high proportions of youth report healthy community involvement. However, areas of potential concern include increases in children living in poverty, car crashes involving alcohol and people seeking substance abuse treatment.

Some specific examples include:

•       Tourism spending in all counties in the region fell since 2005, but Genesee's rate ($1,570 per resident) remained the second highest, with only Ontario County attracting more tourism dollars per capita ($1,670). Genesee also had the highest recreation spending per resident in the region, at $182 in 2010.

•       Genesee County's average salary, adjusted for inflation, has been rising since 2004. In 2010, the average salary of $33,820 represented an increase of 7 percent since 2000. This growth was similar to the state’s growth, and well above the regional growth rate of 1 percent.

•       Although poverty rates increased across the region, Genesee County experienced the greatest increase of all the counties, rising from 8 percent to 14 percent. The national and state rate is 14 percent.

Overall, all seven counties are performing better than New York State in Education and Housing, with six performing better in Children and Youth, Economy, and Financial Self-Sufficiency. In Community Engagement all counties except Monroe lag New York State.

When reviewing long-term trending, most of the counties are either making improvements (more than 1 percent) or results are unchanged. Only Transportation has improved by more than 1 percent (indicated by "up" arrows) in all seven counties. In the area of Education, all but Wyoming County has shown progress. Progress in the areas of Community Engagement, the Economy, and Housing is deteriorating by 1 percent or more across all seven counties.

“With these county report cards now available, we encourage neighbors and community leaders to locally and regionally work closely together to change what is not working and build on what is,” says Tom Argust, chair of ACT Rochester’s Advisory Committee.

ACT Rochester is a joint project of Rochester Area Community Foundation and the United Way of Greater Rochester. Data for these Report Cards and all data on ACTRochester.org is compiled and updated by the Center for Governmental Research.

To find the the Genesee County Report Card and County Profile, visit www.ACTRochester.org <http://www.ACTRochester.org>, click on the "Our Community" tab at the top and then select Genesee County.

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