Suspending membership program

So far too few people have joined the “voluntary subscription” program. I’ve thought a lot about what it will take to get the program to really take off, and what it boils down to is — a lot more work. For the most part, feedback about the program has been positive, but that hasn’t translated to people taking the time to join in the kind of numbers we need to make it profitable. I could get out and actually sell it, or I could try to hire somebody to try and sell it, but either approach means a good deal more work with maybe a coin-flip chance of being successful.

With that in mind, I think my time can be better spent for the sake of The Batavian, our readers and our advertisers, if I don’t work that hard on the membership program and instead worry about producing content for the site and taking care of the needs of our advertisers.

I’m suspending the membership program. Perhaps in a year or two, the time might be better to give it a try again.

If you mailed in a check, I can either mail it back to you or let me tear it up (I’ve not deposited any of the checks yet). If I don’t hear from you, I’ll just tear up the check.

If you paid by PayPal, I’ll refund your money.

BTW: Top Line Shirt Company will still provide free T-shirts to the people who did join. They just need to bring in the voucher we sent to them last week.

After giving a lot of time to this program over the past couple of months, it's not a joy to suspend it, but I also feel a good deal of relief that there will be less of a distraction keeping me away from writing stories, taking pictures and working with advertisers.