Business owners and people with jobs that leave them only limited time for lunch are the target audience for South Beach Restaurant's noon-time buffet, according to owner Ken Mistler.
Mistler launched the buffet a month ago.
"People on lunch hour need to get in and get out and eat at their own pace," Mistler said.
The buffet allows people to come in, place their drink order and immediately serve themselves -- no waiting for a meal to be prepared and multiple courses to be served.
The food is all freshly made each day, Mistler said. Nothing is frozen.
And the available entrees also change each day, based on what's available at the market.
Already there've been days featuring meatloaf, steak, fish, chicken, pork, ribs and all kinds of pasta dishes.
"We want people to get a good, wholesome meal and still be in out quickly if that's what they need," Mistler said.
The buffet includes a full salad bar -- at least 24 items each day -- and fresh, homemade soup.
"We have a new soup recipe every day," Mistler said.
The desserts are also fresh and made from scratch, according to Mistler.
The buffet is open from 11 a.m. to 2 p.m. and the cost is only $10 (drinks sold separately), though it is not "all you can eat."
