batavia

There are big changes afoot at p.w. minor.

Owners Andrew Young and Pete Zeliff are working to quickly transform and grow the once nearly moribund Batavia-based shoemaker they rescued last year. 

As a part of the transformation,Young and Zeliff came up with a new visionary statement to "dream big, get shit done and know how to have fun." They believe the three goals capture their approach to business and what they need to achieve to be successful. 

Before Young and Zeliff purchased p.w. minor, the company's main goal was to stay open. Now the goals are growth and expansion. 

"We came in with a positive attitude, bold ideas and a huge vision," Young said. "It's a different way of doing things and employees really like it."

To fulfill their vision, Young and Zeliff plan on bringing back production from China and creating more jobs. In April, the company received a $900,000 state-backed aid package to help move jobs from China back to Batavia with the goal of creating at least 100 jobs locally. They have already expanded the local staff by 25 new employees.

Two recent hires bring big-time experience to the rejuvenated company. One is a Batavia native who was eager to return home but continue her career in fashion product development; the other has made the West Coast to East Coast migration because she's excited by the opportunity and fresh energy at the new p.w. minor. Both fit into the shift of culture Young and Zeliff are trying to inoculate into the 148-year-old shoe company.

Kristine McCarthy, a 1999 graduate of Batavia High School, arrived at p.w. minor last month with 12 years experience in accessories with two top name fashion companies in New York City.

McCarthy moved to NYC after graduating from the fashion program at Buffalo State College in 2003; she landed a job with a catalog company. In addition to working for the catalog company, McCarthy has worked in the accessories department for Ann Taylor in material sourcing and Coach in product development. McCarthy and her husband, Brian, who also grew up Batavia, enjoyed living in the city but decided to return to their hometown to raise their son, Jack, and be closer to family.

She began searching for jobs in Batavia last winter and came across all the media coverage about the changes at p.w. minor. She reached out to Zeliff and Young via e-mail and expressed her interest in working for the company. Young, intrigued by her career experience and local background, offered her a position. Hiring a product developer was also a big hole they needed to fill.

During her first month on the job, McCarthy has started working with the purchasing team to source new materials and the design team to execute product samples. She is currently overseeing the production of eight new shoe designs for next Spring. Her goal is to make the products both comfortable and fashionable.

One of the aspects of her job at p.w. minor that is different from her other jobs is the ability to watch the shoe designs come to life at the factory.

"It's different being at the factory," McCarthy said. "This job is a lot more hands-on and I'm gaining more knowledge because of it. I want to learn as much as I can about the manufacturing of a shoe and every detail that goes into it."

She is eager to learn from Young and Zeliff and be a part of the company's growth.

"It's such an exciting thing to be a part of," McCarthy said. "They are both intelligent and there is so much I can learn from them. They are great leaders and have great energy."

Erika Williamson, a pattern maker for a Nike development center in Beaverton, Ore., decided to accept a job at p.w. minor and relocate to Batavia to obtain experience working in a factory. 

"If I wanted to work in a factory for Nike, I would have needed to relocate to China or Sri Lanka," Williamson said. "To me p.w. minor was a great opportunity to not have to relocate overseas."

Williamson never heard of p.w. minor until she randomly received a call from a recruiter a month and a half ago about an opening for a pattern engineer. After learning more about the company and having three phone interviews, she was flown out to Batavia and offered a job on the spot.

She has been designing shoes since she was 12 years old and has 10 years worth of professional experience in fashion. She earned a degree in Arts and Apparel Sciences from the Fashion Institute of Design and Merchandising in Los Angeles. After college, she worked on the fashion segment for KUSI news in San Diego and then moved back to Oregon to do various contract jobs in the apparel industry. 

At Nike she worked on the production floor. She spent two years sewing shoes in production and three years in footwear development. Although she liked designing sports performance shoes at Nike, her passion lies within fashion and developing more high-end style shoes.

Williamson has already started working at p.w. minor drawing and drafting patterns for new shoe designs. One of her goals is to design a comfortable high heel for women who are always on the go. She plans to design a 2- to 3-inch leather heel that is dressy but doesn't leave behind painful blisters after a long day at work.

"I really like working in a factory," Williamson said. "Coming from working on the production floor at Nike, I have found people are more down to earth here. I enjoy working on the equipment and interacting with people. It's a very hands-on job which I love."

Williamson also plans to use her skill in commercialization and full product testing she gained at Nike to get the factory running efficiently after all the production is brought back from China. When she first started working at the development center at Nike, the business unit was small and only three employees worked there. However, in three years the unit grew and became the most sought after group in the company, which led to the creation of 30 jobs. From her experience, she predicts p.w. minor will significantly expand in the next few years.

"With what p.w. minor wants to accomplish and the resources they have, I think within the next three to five years we are going to be seeing a huge growth within the company," Williamson said.

In the near future, Young will be hiring more new employees. 

"We also have some heavy growth plans that will require more hiring," Young said.

Press release from the city's Bureau of Maintenance:

Holland Avenue will be closed on Tuesday, July 21, between 7 a.m. and 7 p.m. for cold milling operations.

Residents and businesses are not to park on the roadway during cold milling operations.

Residents and businesses will have limited access to their properties and should expect delays when milling operations are ongoing. All other traffic is asked to avoid this area and seek alternate routes.

If work is postponed by weather work will be rescheduled for the next calendar day.

Press release from the city's Bureau of Maintenance:

The intersection at South Main Street and River Street will be closed on Tuesday, July 21, between 7 a.m. and 7 p.m. for cold milling operations.

Residents and businesses are not to park on the roadway during cold milling operations.

Residents and businesses will have limited access to their properties and should expect delays when milling operations are ongoing. All other traffic is asked to avoid this area and seek alternate routes.

If work is postponed by weather work will be rescheduled for the next calendar day.

Assemblyman Michael DenDekker was in Batavia today as part of a tour of Steve Hawley's district, with stops at the state's Veterans' Hospital and the VA Center as well as Lamb Farms. DenDekker, a Democrat, is chairman of the Assembly's Veterans' Affairs Committee. Hawley is the ranking minority member of the committee. The tour was aimed at helping DenDekker increase his knowledge of veterans issues across the state as well as introduce him to rural Western New York.  

One of the stops was the A Ward in the VA hospital that is being remodeled into private and semi-private rooms. Conducting the tour were contractor Martin Brothers, left, and Royce Calhoun, assistant director of the Batavia VA Center.

Press release:

Booklets for a Self-Guided Walking Tour of Downtown Batavia are now available. The tour identifies 16 sites of historic interest between the Holland Land Office Museum on the west and the site of the former Cary Mansion on the east.

The tour was developed by City Historian Larry Barnes in conjunction with the Centennial Committee of Vibrant Batavia. Rob Dumo provided caricatures, and most of the photographs were obtained from the Genesee County History Department.

The booklets include pictures of the 16 sites and text providing historic background of each location. For individuals with smartphones, QR codes provide access to additional audio descriptions and pictures that complement the information in the printed copies of the booklets. Most people will be able to complete the tour in an hour to 90 minutes or less.

Booklets are available free of charge at the following locations: the tourist information booth on West Main Street, the Holland Land Office Museum, City Hall, the Office for the Aging, Genesee County Chamber of Commerce, and the Richmond Memorial Library.

The Centennial Committee is a part of Vibrant Batavia, a community network organized to celebrate the past, build on the present and to create a more vibrant future. The volunteers work side-by-side with the City of Batavia, NeighborWorks® Rochester, and the business community to strategically improve the City's neighborhoods and to promote a livable community of choice.

Press release:

Jason R. Molino, city manager of the City of Batavia, has been appointed to a one-year term on the 16-member Executive Committee of the New York State Conference of Mayors and Municipal Officials.

Mayor Richard Milne of the Village of Honeoye Falls, president of the Conference of Mayors, made the selection. Molino will represent NYCOM's affiliate organizations and is the only member of the Committee who is not a mayor.

In announcing the appointment, Mayor Milne said "Jason Molino is a recognized leader and innovator in the field of local government administration, and NYCOM will clearly benefit from his energy and ideas."

Molino was the recipient of the 2014 Local Government Excellence Award for Strategic Leadership and Governance from the International City and County Management Association. Prior to coming to Batavia, he served as the assistant to the village manager for the Village of Port Chester. He also spent seven years in the Coast Guard Reserve where he earned the rank of Boatswain's Mate Second Class.

Molino has his bacherlor's degree in Political Science from Norwich University and went on to earn his master's degree in Public Administration from Rockefeller College of Public Affairs.

The Conference of Mayors is the statewide association representing New York's cities and villages. Since 1910, NYCOM has united local government officials in an active network of legislative advocacy, technical assistance and municipal training.

Six-year-old Jaedyn listens to instructions from Officer Kevin DeFelice during a bike safety course this morning at Williams Park.

The course is the second of five conducted by the city at Batavia's five municipal parks as part of the summer rec programs.

The children participating learn the rules of the road, proper hand signals and the importance of wearing bike safety helmets.

At the end of the course, they receive a certificate that makes them eligible for a free helmet, courtesy of the Batavia Lions Club, which they can pick up at Adam Miller Toy and Bicycle.

The course today was conducted by DeFelice, Det. Rich Schauf and Toni Funke, program coordinator for the Youth Bureau.

A group of Hutchins Street residents raised the issue of increased criminal activity in their neighborhood during a City Council meeting Monday.

Ken Darch, a resident on Hutchins Street who represented the group, expressed his concern for the continuous fighting and drug activity in his neighborhood.

Darch told of a fight involving 15 to 20 people that broke out Friday night and started up again Saturday morning. 

“There is constant drug activity of all kinds," Darch said. "There are cars going up and down the streets and transactions going on constantly,” Darch said. “Hutchins Street has also become a sanctuary for sexual offenders.”

Darch stated the two major problems that need to be addressed are the unaccountable landlords and the lack of law enforcement. Darch said the city needs to take action and hold offenders responsible for the crimes they commit.

Sixth Ward Councilwoman Rose Mary Christian agreed with Darch about the increasing amount of criminal activity not just in his neighborhood but in all areas of the city.

“We used to have minor problems," Christian said. “Right now we have major problems. There is no respect for police officers and a lot of drugs out there."

Christian said she believes the resolution to the problem involves increasing police patrols and neighbors following through with signing a complaint if they witness a crime being committed.

Second Ward Councilwoman Patti Pacino and Fifth Ward Councilwoman Kathy Briggs want to hold a meeting with residents to address neighborhood crime.

“We have a lot of problems and we need to take action,” Briggs said. “I’m willing to meet with all of our wards to do something.”

Councilman John Deleo stressed the need to invest in street cameras. According to Deleo, the camera placed on State Street has significantly reduced crime in the area.

Other business at Monday's City Council meeting included approving a pay raise for the city manager and a presentation by the Batavia Development Corporation.

The council voted 6 to 3 in favor of giving City Manager Jason Molino a 2-percent wage increase. Molino’s annual salary will be $91,272.

The Batavia Development Corporation is requesting proposals from individuals or organizations that would like to invest in the former Della Penna and Santy’s properties. Julie Pacatte, economic development coordinator, hopes to attract private investors with tax incentives to clean up the rundown properties. According to Pacatte, investors can received up to 50 percent of cleanup costs with tax credits through the Brownfield Cleanup Program. The deadline for proposals is Aug. 12.

Oakfield resident Preston S. Daigler, 17, was sentenced by Judge Robert C. Noonan to two years in state prison and three years of post-release supervision in Genesee County Court today.

Judge Noonan denied Daigler youthful offender status for his guilty plea to first-degree robbery. As a result, Daigler received prison time instead of probation.

District Attorney Lawrence Friedman, argued in court that Daigler had stated in phone calls with his mother while he was incarcerated that he wouldn’t complete probation and would run away when he got out of jail.

Emily Fusco, representing Daigler, said that he didn’t mean what he had stated in the phone calls. Daigler made a statement addressing the phone calls as well.

“I said some things I didn’t mean, your honor,” Daigler said. “I was scared and freaking out.”

Based on the seriousness of the case, Judge Noonan didn’t consider the crime to be a youthful offense.

Daigler and Tyshon L. Taylor, 18, hit the victim in the head with a gun, punched the victim and stole property. The incident happened in March at a residence on Central Avenue, Batavia.

Taylor was sentenced last week to three years in prison and three years of post-release supervision.

Lamar A. McCain, 44, and Horatio Coleman, 61, both of Oak Street, Batavia, are charged with petit larceny and criminal impersonation, 2nd. McCain and Coleman allegedly stole $65 worth of merchandise from Kmart in Batavia. Following an investigation, Deputy Chad Cummings found they allegedly gave false identification to law enforcement while being questioned. McCain and Coleman were jailed on $2,000 bail.

Tanisha N. Gibson, 30, of Brooksville, Florida, was arrested on a grand larceny warrant for an incident that allegedly occurred while Gibson was employed at Walmart in Batavia in January 2014. Gibson was arrested in Florida and extradited to New York jailed on $10,000 bail. No further details released.

Richard M. Schiersing, 39, of Sandhill Road, Caledonia, is charged with criminal possession of a controlled substance, 7th, aggravated unlicensed operation, 1st, DWI drugs, moving from a lane unsafely and operating a motor vehicle with an obstructed view. The charges result from a traffic stop on Main Street in Batavia by Officer Kevin DeFelice. Schiersing was jailed without bail.

Robert L. Carney, 23, of Maurice Street, Buffalo, is charged with criminal mischief, 4th. Carney is accused of damaging a door in the emergency room at United Memorial Medical Center. He jailed on $1,000 bail.

A 16-year-old male from Batavia is charged with petit larceny, identity theft, 2nd, and unlawful possession of personal identification information, 3rd. The youth allegedly possessed debit card information belonging to another person and used that information to purchase several items.

Tyler D. Price, 22, of Liberty Street, Batavia, is charged with criminal contempt, 2nd. Price allegedly violated the terms of a Genesee County Family Court order of protection by being at the residence of the protected party. The incident happened on Liberty Street in Batavia.

Scott R. Kantra, 47, of Cheektowaga, is charged with aggravated DWI and DWI following an erratic operation complaint at Darien Lake Performing Arts Center. Kantra allegedly was in operation of a motor vehicle while intoxicated.

Jason Stout, 28, and Bailey J. Heinzerling, 25, both of Rochester, are charged with petit larceny for allegedly stealing video game accessories at Target in Batavia. Stout allegedly stole approximately $165 and Heinzerling stole approximately $230 worth of merchandise. Stout  was jailed on$500 bail. Heinzerling was released on her own recognizances.

Rondell J. Watson, 33, and Joy S. Robinson, 23, both from Rochester are charged with petit larceny and conspiracy, 6th, following an incident at Kohls in Batavia. Watson and Robinson are accused of conspiring together to steal two pairs of khaki pants from the store. Upon arrest, Watson allegedly became verbally abusive and was yelling obscenities in the parking lot. Robinson was also arrested for petit larceny for allegedly stealing several shirts from Marshalls in Batavia prior to the other larceny. They posted bail of $250 each.

Harry T. Gibson, 50, of North Spruce Street, Batavia, is charged with petit larceny. Gibson is accused of stealing an exhaust manifold from a business in Batavia and then scrapping it for money.

Joseph H. Schenk, 23, with no permanent address, is charged with petit larceny. Schenk is accused of stealing coins from an acquaintance. The incident happened on Mill Street in Le Roy. He jailed on $250 bail.

Timothy J. Wood, 26, City of Batavia, and Christopher D. Bisig 29, Town of Batavia, were charged with petit larceny. Wood and Bisig allegedly were allegedly caught stealing earrings from Kmart by placing them in their pockets and passing all points of sale.

Crystal A. Mounts, 38, of Batavia, is charged with petit larceny and trespass. Mounts allegedly stole a pair of sandals and a plastic container of earthworms at Walmart in Batavia. After an investigation, state troopers determined she had been banned from the store due to a previous incident.

City Manager Jason Molino today announced his appointment of Matthew Worth as the director of Public Works for the City of Batavia. Matt has worked for the City for more than 28 years, his most recent post as the superintendent of Water and Wastewater.

As a lifelong Pembroke and Indian Falls Road resident, Matt has held several roles throughout his tenure with the City of Batavia. He started with the City in 1987 as an engineering technician where he was then promoted to deputy superintendent of Water and Wastewater in 1999. Matt took over the superintendent of Water and Wastewater role in 2002.

During his time with the City, Matt has been an intricate part of the public works team, participating in almost every aspect of the public works operations from street reconstruction, water and sewer plant upgrades, to capital infrastructure planning.

Pier Cipollone, 4th Ward councilmember who participated in the interview process, said, “I think it’s great to have someone from within the department move up and take on the responsibilities of running the department. Matt brings a wealth of knowledge to the job and I know I speak for Council in saying we applaud his appointment to the position of director of DPW and we look forward to our continued relationship.”

City Manager Jason Molino added, “Over the years Matt has proven himself as a steadfast leader. He has served this community for over 28 years and comes into his new role with a depth of knowledge. Having worked side by side with Matt over the past decade, his passion to serve the community and residents has never been stronger. I’m looking forward to what the future brings.”

Matt lives with his wife Joan, and they have two grown children: Adam (25) and Kathryn (22).

Matt holds a Grade-D Distribution System Operator License issued by the NY State Department of Health.

Matt’s first day as the director of Public Works is July 14. His annual salary is $88,705.

City Manager Jason Molino encourages all Batavia residents to celebrate this appointment and welcome Matt to his new position. 

Janet Knauss, 50, pled guilty to falsifying business records while working at Target in Batavia.

Knauss is subject to five years probation and up to six months in Genesee County Jail. She was represented by Attorney Jerry Ader in Genesee County Court today.

She allegedly entered false discounts, voided transactions and bagged items that were not scanned so they could be stolen while working as a cashier at the store.

An order of protection was also filed. Her sentencing date is Oct. 13.

Storm U. Lang, 18, entered a guilty plea to two counts of first-degree child sex abuse, and one count of second-degree child sex abuse in Genesee County Court today.

Lang faces up to four years in prison and 10 years of released supervision. He is currently being supervised by Genesee Justice.

Lang allegedly was sexually involved with three different victims on separate occasions when he was 17 years old. He is accused of subjecting a 7-year-old to sexual contact in the Town of Alabama in October. In November, he also allegedly subjected a 12-year-old child to sexual contact in the Town of Alabama and a 5-year-old child to sexual contact in the Town of Bethany.

Orders of protection for the victims were filed today. His sentencing date is Sept. 9.

The U.S. Census Bureau put out a press release and the national media ate it up: There are now more people living in the United States who are classified as Millennials than there are Baby Boomers.

The Democrat & Chronicle got into the act by pointing out Millennials now outpace Baby Boomers in Monroe County.

There’s been no similar coverage in Erie County, but Buffalo has enjoyed a reputation for the past couple of years as one of the major cities young adults are helping to revitalize.

So where does that leave Genesee County?

Not on par, it seems.

While nationally, there are 83.1 million Millennials, comprising a quarter of the U.S. population, and the number of Baby Boomers has slipped to 75.4 million, the post-war cohort still rules the roost in the Batavia Micropolitan Area.

According to the Census Bureau Web site, there are 15,422 Baby Boomers locally compared to 14,670 Millennials.

Is Genesee County’s lagging Millennial population a trend that's important?

Absolutely, say those with the jobs related to the area’s development and growth.

“You definitely want to have Millennials in a community,” said Felipe Oltramari, the county planning director. “The next generation will create the jobs and opportunities for future generations to be here. As they become players with purchasing power, we want to make sure they are living here and they’re bringing more buying power and creating more jobs and running our community. From an economic development perspective, and social perspective, you want people here from all sorts of generations.”

The window of opportunity to anchor a small town with Millennials may be closing shortly, according to William Fulton, director of the Kinder Institute for Urban Research at Rice University in Houston, Texas.

And it’s a critically important issue for the future of small cities.

“Most people settle down by age 35, and usually don’t move from one metro area to another after that,” Fuller wrote in an article for Governing.com. “And the demographic group behind the Millennials is a lot smaller. Just like Baby Boomers, the preferences of the Millennials will drive our society for two generations. They’re making location decisions based on their idea of quality of life. And they’re going to make all those decisions in the next few years -- by the time they’re 35.”

The good news, according to Fuller, is even if time is short, the goal is obtainable for small cities.

“Even Millennials … want to live near their families and near where they grew up, meaning that if you can create interesting places, they’re likelier to stay,” Fuller wrote. “And you don’t need the endless hip urban fabric of New York or D.C. to compete. You just need a few great neighborhoods for people to live and work in. For most cities, that’s an achievable goal.”

Interesting places, amenities, activities, culture and the opportunity to interact socially, these are the things planners say Batavia needs to retain and attract Millennials.

“I try to drive this point every time I speak,” Oltramari said. “This generation moves first and then finds a job. If you look, there are jobs here and available, but they want to be where their peers are.”

So how do we create an environment where Millennials want to live?

A key word: density.

According to research by Nielsen:

“Sixty-two percent indicate they prefer to live in the type of mixed-use communities found in urban centers, where they can be close to shops, restaurants and offices. They are currently living in these urban areas at a higher rate than any other generation, and 40 percent say they would like to live in an urban area in the future. As a result, for the first time since the 1920s growth in U.S. cities outpaces growth outside of them.”

Tim Tielman, a Buffalo preservationist and development consultant, observed at a Landmark Society talk in 2013 that Batavia is hampering its ability create the kind of economic core that attracts Millennials and like-minded residents with its over-abundance of downtown parking.

"One of the biggest issues every city faces is dead zones," Tielman said. "Batavia has dead zones up and down its streets. Dead zones are devoid of commercial activity. You chain too many dead zones together and you destroy your local community."

When you build your commercial district around the car, the district loses its appeal to pedestrians, and when people walk and interact, commercial activity soars, the feeling of community is pervasive, and social and civic capital grows.

"It isn't cars that make a place a commercial success," Tielman said. "It's a success (based) on how well the human animal can get about certain places. It's what appeals and what stimulates them to walk."

More and more, City Manager Jason Molino said, he’s hearing people talk about walkability. Increasingly, it’s what all communities are after, and something — along with the companion concept bikeability — that Batavia is lacking.

“People want quality-of-life amenities,” Molino said. “People will commute a little bit if you don’t have the jobs in this area if they have the amenities.”

Molino got an immersive experience in the kind of lifestyle amenities that help bring vitality to an urban area. On a vacation day, he and his family visited a couple of the shopping districts in Buffalo and then stopped for dinner at Larkin Square. It was Food Truck Tuesday (video).

Larkin Square, part of what is now known as Larkinville, an area once known as the Larkin District, which is considered Buffalo’s first commercial district, was a rundown industrial warehouse neighborhood. Spurred by a $2 million public-private investment in 2009, the Larkin Building and surrounding cityscape was redeveloped and revitalized. It’s become a hot spot in Buffalo for retail, food and entertainment activity. Tielman was a consultant on the project.

“Two things were obvious to me,” Molino said. “You had people coming to the square right after work, Millennials coming right after work, but you also had the senior population and families — people interested in this kind of quality-of-life amenity with vendors, live music, a pavilion and seating area, and a grass area, and 20 food trucks, all reasonably priced.”

There’s an interesting intersection these days between what Millennials want and Empty-nesters want, Molino noted. They want to get away from the demands of suburban home ownership and the lack of a closely knit community fabric and they seek out walkable neighborhoods with plenty of retail, dining and entertainment options.

That’s what he saw throughout his vacation day with his family in Buffalo.

Steve Hyde’s spent some time recently in Larkinville as well and came away with the same observations.

“It’s a fabulous, vibrant place,” said Hyde, who is the president and CEO of Genesee County Economic Development Center (GCEDC).

Hyde has been spending more time recently working with the City of Batavia to help secure funding and support for the city’s Batavia Opportunity Area, also known at the Brownfield Opportunity Area, or BOA.

The BOA plan is focused specifically on redevelopment of properties that are stalled in the revitalization pipeline in the Downtown area, such as the Della Penna property on Ellicott Street. Moving these projects forward would help advance further Downtown revitalization.

A look around town at all the underused and often dilapidated space might make revitalization feel like a daunting task, and though time is short to attract Millennials, Julie Pacatte, the economic development coordinator for the Batavia Development Corp., isn't feeling any pressure, at least in the sense that revitalization needs to occur before Millennials age out of relocating.

"I think we're fortunate that by the time people reach 35, they tend to move back here with their families," Pacatte said. "They want that smaller-town environment, where they know who's who and they like that feeling of community. We're fortunate it in that way, so no, I don't feel the pressure. I do think we have an opportunity to attract younger people sooner into our community and we're excited about that opportunity. I don't feel the pressure of it, but I certainly want to see something happen in a shorter time frame, in the next five years, in terms of turning some of these sites around."

Since the trend in cities across the country is toward density and mixed use, with greater demand for apartments in downtown areas, Batavia has backed several initiatives to convert underused or unoccupied space in Downtown into apartments, and Pacatte has been right in the middle of it.

She said the new apartments Downtown have certainly proven attractive to Millennials.

Molino agreed.

“All of our marketing studies show there is a demand for this kind of housing in Batavia,” Molino said. “People want to come to our area. It’s a core, central area.”

Part of the plan for Downtown is also creating more office space. Businesses that are founded by Millennials or that hire Millennials need space to relocate and grow, Pacatte said.

"A priority for us is drawing more people Downtown to live, work and shop," Pacatte said. "Millennials are the right target market for our Downtown plan."

While Hyde’s job is to create jobs and stimulate economic growth in Genesee County, Molino’s focus is a little broader. He wants to see Batavia become a better place to live.

He believes Batavia is ideally suited to be a less-expensive alternative to Buffalo and Rochester for Millennials and Empty-nesters, even when they work in the larger neighboring counties.

“With mobility being what it is these days, if you draw a half-hour circle around Rochester and Buffalo, they’re going to intersect in Batavia,” Molino said. “If people at that half-hour distance as a reasonable community, where can they find those amenities? That’s going to be what sells communities to Millennials and Empty-nesters.”

Hyde said what has already been accomplished in Batavia is attracting Millennials. He knows because his daughter, who works in Rochester, and a roommate, who works in Buffalo, rented one of those Downtown apartments.

“They love it,” Hyde said. “Everything is in walking distance. There are restaurants and bars and things for them to do. We need more of that Downtown.”

A place for Millennials to land in Batavia will increase the impact of STAMP (Science, Technology and Advanced Manufacturing Park) if the GCEDC is successful in attracting the kind of high tech, nano tech, advanced materials, solar and bio-manufacturing the park is designed to accommodate. The companies that set up shop in STAMP are going to hire a lot of Millennials who will make good wages and want a lifestyle that is social and active.

Hyde believes Batavia needs to be ready for them, or miss the opportunity to secure future growth.

“We can be a bigger center of economic opportunity,” Hyde said. “We can create a hip, smaller center city with lots of lifestyle choices.”

The BOA is tuned to provide just that kind of boost.

"The opportunity is in front of us," Pacatte said. "We have to make our Downtown more attractive and through these BOA sites, we will really be able to transform the Downtown experience."

A two-car accident with three minor injuries is reported in the parking lot at Batavia Downs on Park Road. Town of Batavia fire and Mercy medics are responding.

The big flashy bow is sure to catch the eyes of anyone who drives past City Hall.

To spruce up City Hall and evoke some community spirit for the celebration of the city's 100th anniversary, the Centennial Committee decorated the sign with a banner and bow this week.

The committee originally planned on buying a bow to complement the 100-years banner but the cost was more than $200. Lisa Casey, secretary at City Hall, came up with the idea to make the bow by hand and did it for a fraction of the cost.

At first, Casey didn't know how to make a bow large enough so she asked design experts at Michael's Arts and Crafts Store for some advice. They helped her come up with a solution to make several bows and attach them to a hula hoop. From there, Casey put her creative skills to work and finished the project in a half hour.

The ribbon for the bow is made out of poly-deco mesh. The color gold was chosen to match the color scheme on the other banners hanging throughout the city. The banner on the sign was purchased from John's Studio.

The committee hopes to keep the banner and bow up for as long as possible.

Kerri L. Forsberg, 43, of Alexander Road, Attica, is charged with attempted assault, 2nd, and obstructing emergency medical services following an incident at United Memorial Medical Center in Batavia. Forsberg, who was admitted as a patient, allegedly attempted to bite a nurse and punched the nurse in the stomach several times. She was jailed on $10,000 bail.

Jeffrey M. Currier, 33, of Bank Street, Batavia, is charged with criminal contempt of court, 1st, criminal trespassing, 2nd, and harassment, 2nd. Currier allegedly violated an order of protection in place from the Town of Alabama Court. He is accused of calling and physically confronting the protected female. He was held on $50,000 bail.

Jamie L. Soto, 40, of West Main Street Road, Batavia, was arrested for a parole violation. Soto allegedly was in violation of terms regarding a supervised release by New York State Parole. The Genesee County Sheriff's Office assisted with the arrest. She was jailed.

Jacqueline A. Thompson, 46, of Naramore Drive, Batavia, is charged with allowing her dogs to habitually bark. According to Thompson's neighbor, she allegedly let her pair of German shepherds bark continually and habitually for 45 minutes. She was issued an appearance ticket.

Harry T. Gibson, 51, of North Spruce Street, Batavia, was arrested on an outstanding warrant issued by Batavia City Court for violation of probation while at the court for another matter. Gibson was held on $5,000 bail.

James E. Wroten, 48, and Eugene L. Sumeriski, 35, both of Olyn Avenue, Batavia, are charged with petit larceny and conspiracy, 6th. Wroten and Sumeriski allegedly stole an 18-pack of Keystone Ice from Hess Express in Batavia.

James C. Hardy, 41, of Ross Street, Batavia, is charged with criminal mischief, 4th, and menacing, 3rd, following an incident at his resident. Hardy allegedly damaged property and raised his hand in an attempt to strike the victim.

Kurt. W. Hersee, 47, of Prospect Avenue, Batavia, is charged with assault, 3rd, following an incident at City Slickers Bar & Grill. Hersee allegedly punched another patron at the location. 

Michael J. Lathan, 29, of Briarwood Terrace, Batavia, is charged with criminal mischief, 3rd, following a complaint that happened in the Town of Batavia on June 24. Lathan allegedly smashed the exterior door to a residence with a hammer, causing more than $400 in damage.

Charles L. Smith, 41, of Richmond Avenue, Batavia, is charged with bail jumping. Smith is accused of failing to reappear in court after a case in the Fall of 2014.

Courtney M. Digennaro, 21, of Lewiston Road, Basom, turned herself into Batavia Police for two arrest warrants for parking tickets from 2013. Digennaro was released after posting $100 bail.