The craft beer business is growing in Western New York with new breweries popping up from Watertown to Buffalo, and with Batavia right in the middle of it all, what a great place to bring it all together.
To help tap into the renewed fascination with craft beer, the Batavia Business District is hosting Beertavia, a new event that will help introduce people to some great regional brews.
Beertavia is 3 to 6 p.m., May 16, in the Angotti parking lot, off School Street, between Jackson and Center.
This event will highlight downtown Batavia as well as recognize the city as a geographic center for beer-making.
Batavia’s geographic location is perfect for breweries because the agricultural resources are all within Genesee County’s borders . Hops are grown locally as well as New York Craft Malt which is sold to breweries all over New York State.
By-products from the waste associated with the beer-making process can be discharged or sold to farms.
It is truly a circle of life; production, consumption, distributing, and discharge in a small footprint, which makes it lower- energy, eco-friendly, and an attractive cost savings/higher profit business venture.
BID has been working on marketing the region for this development for some time, which has great potential to benefit this community.
Beertavia is a beer festival but it is so much more. It is a community event, showcasing local restaurants and hosting microbreweries from all over New York State. Fare from Papa Pasquale’s Italian Eatery, Sweet Pea’s Cafe, and Sunny’ Restaurant are on the menu thus far.
The BID is encouraging all local restaurants to participate. Breweries attending so far are: Abandon Brewing (Penn Yan), Big Ditch Brewing Co. (Buffalo), Brewery Ommegang (Cooperstown), Custom Brewcrafters (Honeoye Falls), Empire Brewing Co. (Rochester & Syracuse), Keuka Brewing Co. (Hammondsport), Resurgence Brewing (Buffalo), RG Brewery (Brockport), Rohrbach Brewing Co. (Rochester), Rusty Nickel Brewing Co. (West Seneca), Sackets Harbor Brewing Co. (near Watertown), and Upstate Brewing Co. (Elmira). See the BID’s Facebook page for breweries and other updates as the event gets closer. A contest for the best brew will be named “Western New York’s Brew of the Year.”
Eight-hundred general admission tickets will be available for $40 per person. There will be a limited number of VIP tickets at $55 per person. VIP'S are upgraded to a designated area with added perks, such as a larger commerative glass, special brews, VIP restrooms, food and more. There will be special tickets for designated drivers as well. You must be 21 years old to participate. Stone Row will be providing music for the event.
BID is currently seeking out sponsorship and volunteers for the large event and is excited to name The Batavian and New York Craft Malt as leading sponsors. Craft Beer Week runs in conjunction with this event and the BID encourages local bars and restaurants a to have a tap takeover in their establishments, which in turn they will promote the brews each restaurant will be serving.
Tickets or more information can be found at: http://www.eventbrite.com/e/beertavia-tickets-15295709880?aff=es2&rank=2#